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Showing posts from March, 2018

A comprehensive guide to effective and measurable branding strategy( successful Brand and Local Business)

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Quick Guide on successful practice building and more happy customers ( definite guide + in-depth knowledge for success ) we’ve got a whole slew of regional and national Television channels, millions of web sites and hundreds of thousands of Mobile Apps. Whereas in last decade, we had only handful of regional television channels, some radio stations, a few top magazines and a newspaper or two in each demographic. On present day, Digital Marketers have to seamlessly integrate a whole new range of skills and capabilities to build brand experiences that guarantee customer engagement . Brand Consideration Use cross-channel audience insights (such as interests and intent, in addition to demographics) to reach people who are aligned to your brand / Local business at their most engaged moments. Brand Awareness Raise awareness among a broad set of qualified customers across TV and digital — while ensuring quality of reach, maintaining brand safety, and minimi