Leverage Your Content Marketing Strategy and secure the best Online Visibility.
“Marketing starts before there is a product.
Marketing is the homework the company does to figure out what people need and what the company should deliver”
Since the emergence of Growth hacking, it has spawned an abundance of myths.
Some of those myths have fueled the objections of misinformed observers, leading to critiques of growth hacking.So to say it is more-than demand generation. However, growth is the responsibility of a true marketer.
Growth hacking addresses marketing goals but it’s not only driven by marketing strategy, but from design to engineering to user engagement. Sustainable growth has to be built on a data-centric strategy that position product / service and user experiences first.
The ability to overlap and push for compelling creatives, measurable ways to accomplish the growth, by blending core deliverables of marketing team and the sales team and the product management team.
How to di…
Begin 2018 with this Question, Do you want your Local Business / Brand to succeed ?
following these tech aspects will reward the digital marketing and brand strategy initiatives of your brand, and be a winner.
For any Digital Marketing Strategist,
the goal is to achieve, maintain engagement and generate high volume traffic
to a brand / local business website. This is achieved through securing top position on Search
Engine Result Page ( SERP ). The daily challenge to a Digital Strategist is to secure this top spot and undiluted traffic to domain (website) to secure high ranking.
How to make your content be relevant and comprehensive throughout this year? ( you certainly need to consider this aspect, since latest Algorithm is certainly going to impact how the Search Engine Results are presented to each query ?)
Smartphones dominate the search landscape and more and more content browsing is occurring on mobile devices while on the go. In fact, the amount of people using smartphones …
Organizational Success Starts With An Integrated CustomerExperience Strategy
Organisations / Brands worldwide are investing a great deal of efforts, time and budget into optimising their customer experience. Customer interaction with a business now involves various touch-points in eco-system thrives on Digital Era, hence Customer experience is an emotional concept.
The best way to integrate fruitful customer experience into every facet of the Local Business / Brand's day-to-day operations, business entities should have a strategy with following points,
(i) Define customer experience
(ii) Map the customer journey
(iii) Connect the journey with the experience
It is important to define customer experience in measurable terms – as a composite of different variables (touch points) that impact the Brand Strategy. These measurable targets should become a key part of the focus objectivity, such as customer retention.
What sets brand apart ?
Digital disruptions have change…